Consultancy
Examples of our work, recent projects and clients we have worked with.
SME Market Evaluation - “Your passport to export success”
Trade Partners UK have awarded woodholmes-ksa and TBR a market research project, examining the SME market for Small to Medium Enterprises suitable for Trade Partners UK's 'Your Passport to Export Success' programme in the North East.
The crux of the brief is to update the information currently held on the SME market in the North East region. Specifically, information is required on the size, share and segmentation of the market. The key output of this research programme is a database of potential exporters, the defined target audience for the Passport programme.
The research has the following main objectives:
- To identify the total size of NE regional SME market sector who have an exportable product or service
- Understand the split / share of the total SME market by sector
- Segment the total market and each individual sector using the defined segments of 'potential' and 'current' exports
- Provide a database of potential exporters with identification and contact details.
For more details please contact Anna Morgan by e-mail or on 0191 281 9955.
Partner:
This project follows on from previous work commissioned by Trade Partners UK in which TBR identified Export Marketing Strategies for the clothing and textiles industry.
Another project identifying Entrepreneurial Behaviour & Collating Local / Regional Research on SMEs may also be of interest.
